Wiper - Research & Data

Welcome! If you want to find relevant information about advertising, trends, innovation, digital marketing, strategy and more, you have come to the right place. Find the latest and most interesting data from the industry in this space created to inform you.



WIPER'S GUIDE TO THE HISPANIC CONSUMER IN THE U.S.

The Hispanic consumer in the United States is gaining more and more importance due to its relevance and constant growth, requiring brands and businesses to be in tune with the view that Hispanics have of their reality.
It is for this reason that our Research & Data department prepared this white paper in order for advertisers to have a better understanding of the Hispanic community, its identity and its interests in order to achieve more specific strategies to connect with them. Discover the most relevant data and insights from this community that grows year after year.

  • POPULATION DEVELOPMENT
  • EMPLOYMENT SITUATION
  • HISPANIC MEDIA
  • INSIGHTS - WHAT THEY BUY
  • INSIGHTS - BRANDS THEY TRUST
  • INSIGHTS - HOW TO CONNECT WITH THEM?


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